PT

Heineken® x 20BARRA9 - Assado & Futebol - Camisetas Especiais | Copa do Mundo 2026

Assado & Futebol nasceu da mistura de duas paixões que fazem parte do ritual brasileiro de torcer: futebol e churrasco.

Para a Copa do Mundo de 2026, criei junto com Heineken e 20BARRA9 uma coleção especial de camisetas que transforma essa combinação em identidade visual. 

Entre brasa, cerveja, bola e arquibancada, as peças traduzem a sede de futebol e o clima de celebração que acontece antes, durante e depois do jogo.

O projeto englobou a concepção e criação da camiseta e ensaio fotográfico com influenciadores locais. Procurei trazer um certo tom retrô e as cores vermelho, branco e preto do restaurante à camiseta.

EN

Heineken® x 20BARRA9 — Assado & Futebol — Special Edition T-Shirts | 2026 FIFA World Cup

Assado & Futebol was born from the combination of two passions that are part of the Brazilian culture: football and barbecue.

For the 2026 FIFA World Cup, I created a special collection of T-shirts together with Heineken and 20BARRA9, turning this combination into a visual identity. The idea was to bring to the fabric the energy of gathering friends, firing up the grill, cracking open a Heineken, and getting ready to cheer.

Between the grill, beer, football, and the stands, the pieces capture the thirst for the game and the celebratory atmosphere that unfolds before, during, and after the match.

The project encompassed the concept and design of the T-shirt, as well as a photoshoot featuring influencers. I aimed to bring a subtle retro feel to the design, incorporating the restaurant’s red, white, and black color palette into the T-shirt.